Jay Moon

Professor of Evangelism and Church Planting

Jay Moon is the Professor of Evangelism & Church Planting and Director of the Office of Faith, Work, and Economics at Asbury Theological Seminary. He authored six books, including Missional Vibrancy and Financial Viability and A Missional Approach to the Marketplace. He also edited five books, including Entrepreneurial Church Planting: Innovative Approaches to Engage the Marketplace. He is a frequent speaker on areas of church planting, evangelism, and marketplace mission. In addition to his role as a teaching pastor in a local entrepreneurial church plant, Jay holds a Professional Engineer’s license and a MBA focused on social entrepreneurship. He started/operates a handful of small businesses, and he provides coaching for church planters and entrepreneurs. He is actively involved in researching alternate financial models for church planting and will provide cutting edge research information in the learning community.


February 15, 2023

Report on Innovations in Church Financial Models

One third of the churches in the U.S. are in the red this year.1 Some of these will close. According to Jim Tomberlin and Warren…

November 9, 2021

Missional Vibrancy & Financial Viability

Do you know churches or church plants that are struggling with finances? What if the financial models that most American churches relied upon for many…